Internet Marketing

What is GeoTagging? GeoTagging is the process by which location specific data is metadata is added to media including SMS messages, videos, photos, RSS feeds, or QR Codes. Coordinates of latitude and longitude are usually used to spot the internet user’s location. For instance, a photograph or video taken at a certain location or associated …

Should a webmaster do his or her internet marketing independently and save money? Or is it the right choice to hire a qualified SEO firm? The answer is: both. A small business owner should do as much as possible alone and should also enlist the services of an agency to handle the overall marketing strategy. …

Question: ”What is “conversion optimization”? How can I apply this to my web marketing? How does it work? What kind of results can I expect?” Answer: Conversion Optimization is a general term that has many uses and meanings in the marketing world, and is certainly part of today’s digital marketing buzz. Essentially, the term refers …

Question: What is A/B Testing? Answer: A/B Testing, also known as multivariable testing or multivariable testing, is a method of increasing the effectiveness of any number of aspects of your internet marketing. This can be ad copy, the design and content on landing pages and websites, etc. The term “A/B” refers to a process of …

In the internet marketing world, SEO (Search Engine Optimization) has become the standard. It is by no means uncommon to encounter a digital marketing firm that offers search campaigns as their fundamental service. What really sets a campaign apart from the pack is the integration of multiple marketing and advertising formats fused into one cohesive …